An empathetic designer with a passion for health and sustainable design, I specialize in systems thinking to address overlooked user needs, creating innovative solutions that improve the quality of life for users and deliver meaningful, impactful experiences.
Seasonal Affective Disorder (S.A.D.) affects millions during the darker months, as shorter days disrupt circadian rhythms and cause mood declines. While many manage through self-care, around 3% of the population experiences severe S.A.D, progressing from mild symptoms to depression, requiring medical intervention. Over 2 million people in the UK show early signs, often unaware of the risks. Without intervention, these symptoms can escalate, placing strain on mental health systems. This project aims to address early S.A.D. symptoms and prevent them from worsening into severe conditions.
This project integrates various research methods, including secondary research, online ethnography, and user interviews, to explore the current situation and challenges of winter low moods and the prevention of Seasonal Affective Disorder (SAD). Through user feedback, ideation and competitive analysis, the design direction was determined—By combining light exposure with behavioural interventions. The project aims to help regulate hormonal balance and fundamentally alleviate winter-related low mood. Additionally, it aims to promotes mental well-being through enhanced social engagement and meaningful experiences.
Lumora is a comprehensive service designed to manage winter mood and health. From identifying issues to providing actionable support, the platform helps users effectively and fundamentally cope with winter-related negative emotions and prevent Seasonal Affective Disorder (SAD).
Lumora connects with users through three key touchpoints: the website for education and onboarding, and the app and watch for daily light management.
Lumora’s personalized light management system continuously monitors users’ light exposure, combining real-time environmental data with individual needs to recommend the optimal outdoor activities and light therapy plans. The system dynamically adjusts light strategies, enhancing the user management experience. Through precise reminders and feedback mechanisms, it helps users establish regular light intake, ensuring daily light requirements are met, ultimately preventing low mood and Seasonal Affective Disorder (SAD).
Lumora emotionally connects users’ winter light intake with the growth of plants, using symbolic visual feedback to tightly link each ray of light with the user’s psychological development. Light management becomes more than a task—it transforms into a meaningful interactive experience that drives continuous motivation and active participation. In addition, by analyzing personal health data and light exposure, Lumora helps users gain a deeper understanding of the relationship between light and health, guiding them to make more informed light management decisions.
To drive long-term behavioural change, Lumora introduces social incentives, cleverly combining users’ outdoor activities with social interactions through partnerships with local businesses and community events. With a system of rewards, including merchant discounts、volunteer opportunities and etc. Lumora provides deeper motivation to help users overcome common feelings of isolation and low energy. This strategy not only enhances the sustainability of light management, but also promotes positive behavioural change on a social and emotional level.
This shows Lumora ecosystem, connecting light therapy companies, local event organisers, and community service providers. By fostering collaboration, Lumora creates a dynamic value network where each stakeholder contributes to and benefits from a shared goal.
Lumora positively impacts communities across three dimensions: psychology, economy, and society. Psychologically, it enhances individual light exposure, improving mental well-being and alleviating pressure on mental health resources. Economically, Lumora stimulates local businesses and supports winter economies by creating jobs and driving consumer engagement. Sociologically, it fosters stronger community ties by promoting events and increasing social participation. Together, these factors contribute to a healthier, more connected, and thriving community.
In recent years, I have built strong experience in product, user experience, and service design. My diverse academic background allows me to quickly identify problems, carefully consider details, and provide practical solutions. Through participating in business competitions, I have also strengthened my commercial knowledge, ensuring my designs deliver value to both users and businesses.
As a designer, I am passionate about health and sustainable design, with a focus on addressing often overlooked needs through systematic thinking. I pay close attention to the finer details while always considering the bigger picture and long-term impact. My designs are not only functional but also inspire users to think differently and view the world from new perspectives. I aim to create innovative solutions that enhance quality of life and deliver experiences that truly resonate with users.
This project addresses the often-overlooked issue of resource waste from overloading or underloading washing machines. Using a weighable laundry bag and an app with a submarine metaphor and ocean-themed visuals, the system illustrates the relationship between laundry weight and optimal load capacity. Through real-time visual feedback, smart reminders, and rewards, it helps users adjust their laundry habits, correcting common issues like insufficient or excessive loads. Ultimately, the system aims to enhance resource efficiency and promote more sustainable laundry practices.
Hibe is designed to address the growing e-waste problem by providing a simple, effective solution for users unsure how to handle their devices or emotionally attached to them. With van collection, secure data migration, and partnerships with charities, Hibe enables users to responsibly dispose of electronics, transforming emotional connections into meaningful social contributions. Hibe ensures electronic waste is recycled, repaired, or donated. By collaborating with various stakeholders, it creates a seamless closed-loop system that supports a circular economy, reduces environmental harm, and promotes sustainability.
This project enhances Sainsbury’s substitution process by offering a more personalized and transparent experience. The design includes low stock notifications, AI-driven recommendations, and substitution tracking. Users can set preferences with tags (e.g., vegan, gluten-free) and receive up to three tailored options. By improving communication and leveraging logistics and data systems, the project ensures substitutions align with customer needs, reduces waste, and promotes a more satisfying shopping experience.
Winner–The Ford Motor Company Fund Smart Mobility Challenge 2023
Midea – Data Product Manager Intern (March 2022 – July 2023)
Nature group – Marketing Intern (September 2021 – February 2022)